User Research
Journey Maps
Opportunity Analysis
Summary & Recommendations
We start by learning your key business objectives and user perspectives, to gain understanding about your brand.
Our process is user-focused and starts by mapping your customer's journey and reviewing key brand touch-points.
We utilize design heuristics and best practices to identify opportunities where the experience could be improved.
We deliver a summary of our findings and provide actionable insights to help you make thoughtful and strategic brand improvements.
Declining conversions or low retention
If you've noticed people aren't sticking around or converting like they used to, it's a sign that something's not quite right. A design audit can dig deep to uncover what's causing the problem and give you actionable steps to make things better.
Frequent user complaints
When users are constantly telling you about problems they're facing on your platform or website, it's a warning sign. A design audit can help you pinpoint exactly what's causing their frustration and guide you on how to improve the experience.
Outdated or inconsistent design
Nobody wants to feel like their website or app is stuck in the past while competitors are racing ahead. A design audit can identify areas where your design could use a refresh, helping you stay competitive and keeping your users engaged.
New product or feature launch
So, you're about to launch something new and exciting? That's great! But before you hit that launch button, a design audit can ensure that the user experience is top-notch. It'll catch any potential hiccups before your users ever see them.
Their thoughtful design thinking not only addressed my problem effectively but also made the entire process collaborative and engaging. I couldn't be more pleased.
COO, Hope Squad
Understanding the big picture and customer perspectives will help get everyone moving in the same direction and sharing the same goal.
An effective audit will save you from wasting time, effort, and resources by removing the guesswork and helping you know what to improve and where to start.
Gaining insights into customer expectations better equips you to improve their experience, attract new customers, and foster brand loyalty.